Novo Rumo

Francesco Scapinelli, an architect and ceramist, after working for years with his older brother, Giuseppe Scapinelli, an already established designer of modern furniture in Brazil, founded Novo Rumo in the Lapa neighborhood of São Paulo.

His goal was to produce furniture on an industrial scale, and he did so masterfully for many years at the helm of Novo Rumo. High-quality furniture, with beautiful design and perfect choices of raw materials, such as Brazilian rosewood, both in its solid form and the veneers used in larger pieces like dining tables and bookcases.

It is not uncommon nowadays to find people who attribute some pieces designed and produced by Novo Rumo to Jorge Zalszupin. This may be due to the fact that former employees of L'atelier de Zalszupin were collaborators of Novo Rumo.

After several years at the helm of Novo Rumo, Francesco "Checco" Scapinelli returns to his old passion and successfully resumes the design and production of artistic ceramics in Brazil and abroad with Della Robbia, his new factory.

In 1990, Checco decided to return to Italy and continue his work as a ceramist, which he did until his death in 2014.